Business Growth Architecture by MOVE
Unlock Exponential Revenue.
Through The G.A.P. Method™, I rapidly diagnose the invisible constraints limiting your growth—then architect the breakthrough strategies that unlock exponential revenue acceleration.
Proven results: 1,400% client growth in 6 months.
The G.A.P. Method™ reveals what others miss.
Most business owners work harder, not smarter, because they can't see what's actually limiting their growth. My proprietary diagnostic process spots the invisible gaps, then architects the precise solutions that create breakthrough results.
Strategic architecture, not tactical fixes.
While others focus on tools and tactics, I architect comprehensive growth systems that transform your entire business trajectory—like the client who pivoted from struggling B2C to thriving B2B and grew 1,400% in 6 months.
Growth architecture that transforms everything.
You get rapid strategic diagnosis, comprehensive growth blueprints, and community-supported implementation—so you can focus on scaling, not struggling with invisible constraints.
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Growth Architecture Intensive
For established businesses ($5M-$20M) ready for exponential scaling
Complete G.A.P. Method™ diagnostic reveals the invisible constraints limiting your growth, followed by comprehensive strategic architecture and fractional leadership implementation.
- Proprietary business diagnostic that spots what others miss
- 90-day growth blueprint with immediate wins and long-term transformation projects
- Fractional Growth Leadership - seamless CGO support without the FTE cost
- Revenue architecture optimization and team alignment
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Growth Acceleration Program
For local businesses ready to scale strategically
Rapid G.A.P. assessment identifies your biggest growth opportunities, plus targeted implementation support through the MOVE Leesburg community.
- Strategic diagnostic session revealing hidden growth levers
- 30-day action roadmap with prioritized initiatives
- Revenue Relay partnership - strategic GTM planning with dedicated sales execution
- Technology evaluation and revenue operations optimization
- MOVE community ecosystem access for sustained growth
This is where we achieved 1,400% growth for Create Favorite Things by diagnosing their B2C constraint and architecting their B2B breakthrough. -
Business Foundation Architecture
For entrepreneurs and dreamers ready to transform ideas into sustainable businesses
Simplified G.A.P. assessment creates your business foundation, plus ongoing guidance to bring your vision to life.
Vision-to-business model architecture
Market opportunity analysis and strategic positioning
Launch roadmap with milestone-based guidance
Flexible support from 1-hour clarity sessions to monthly strategic guidance
Access to MOVE Leesburg's entrepreneurial community
Every engagement starts with The G.A.P. Method™ - because you can't architect breakthrough growth until you diagnose what's really holding you back.
Why Growth Architecture Works Where Other Approaches Fail
I see what others miss - rapidly.
While other consultants spend months analyzing, I have a proven gift for asking the precise questions that reveal invisible growth constraints immediately. My proprietary G.A.P. Method™ diagnostic spots the real bottlenecks in our first strategic session.
I architect solutions, not band-aids.
Instead of tactical fixes that create temporary bumps, I design comprehensive growth systems that transform your entire business trajectory. Think strategic blueprint, not quick fixes.
Results happen fast because the diagnosis is accurate.
When you identify the real constraint (like Create Favorite Things' B2C ceiling), the solution becomes obvious and implementation accelerates. We achieved 1,400% growth in 6 months because we solved the right problem.
Technology serves strategy, not the reverse.
I may recommend stack changes that save money and catapult growth - but only after diagnosing what's actually limiting you. Tools without strategy create expensive complexity.
Community-powered implementation.
You get both strategic architecture and community support through MOVE Leesburg. This combination of world-class strategy with local accountability creates sustainable results.
Built for independence, designed for partnership.
I architect systems so you're not dependent on me long-term, but most clients keep our strategic partnership for years because breakthrough growth requires ongoing architecture.
Connection is everything.
I love connecting exceptional entrepreneurs with each other. Whether we work together or not, making the right introduction that transforms someone's business trajectory - that's what energizes me.
Ready to discover what invisible constraints are limiting your growth?
“We had the pleasure of working with Heather Baynes for our business, and we couldn’t be more impressed with the support and guidance they provided. They took the time to thoroughly understand our specific needs and came prepared with tailored advice that was both practical and insightful. Their expertise helped to reenergize and motivate me to take our business to the next level. Additionally, the connections they brought to the table were incredibly valuable. We’re grateful for their professionalism, dedication, and the positive impact they’ve had on our business.”
The Growth Architect Behind The G.A.P. Method™
I have what clients call a "prophetic gift" for business diagnosis.
In my first strategic session, I ask the precise questions that reveal what's invisibly limiting your growth - constraints that others miss entirely. It's not just experience (though I have decades from HubSpot, Equifax, and scaling companies from $10M to $100M+). It's an intuitive ability to see the real bottleneck fast.
That's how Create Favorite Things grew 1,400% in 6 months. Everyone else saw their vendor fair challenges as marketing problems. I saw the invisible constraint: B2C had a revenue ceiling. We architected the B2B pivot, and growth exploded.
The G.A.P. Method™ was born from this pattern. After years of rapidly diagnosing growth constraints that surprised business owners, I systematized the process. Now my proprietary diagnostic methodology reveals the invisible gaps that limit growth, then architects the breakthrough solutions that unlock exponential revenue acceleration.
Growth Architecture is personal and community-centered.
Through MOVE Leesburg, I deliver world-class strategic frameworks with deep community roots. You get global expertise with local accountability - strategic architecture that's actually implemented because you're supported by an entrepreneurial ecosystem.
I architect growth systems, then step back.
My goal isn't long-term dependency - it's building growth systems so elegant you can scale without me. Though most clients keep our strategic partnership for years because breakthrough growth requires ongoing architecture.
Connection creates compound growth. Whether we work together or not, I love connecting exceptional entrepreneurs. Making the right introduction that transforms someone's trajectory - that energizes me as much as architecting their growth strategy.